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Grow your software consulting business with new revenue streams


Softwrare-Consulting-Business-Growth

In today’s “gig economy” you could meet someone who drives people to the airport, shops for groceries and photographs weddings all within a week. It’s all about diversifying revenue streams as part of a robust business model.

Fortunately, if you run a software consulting business, you can pursue new revenue streams without entering into entirely unfamiliar industries. That’s because software consulting is an industry ripe with opportunity.

Here are a few ways software consultants can expand their services and increase their income.

Expand your revenue with the Gravity Premier Partner Program. See how.

Partner with complementary solution providers

Partnering with software providers can be beneficial for consulting firms in a number of ways, as the providers may offer training and lead generation opportunities as well as commissions for selling their product.

Consulting companies can benefit from forming partnerships with software providers, gaining access to specialized knowledge and additional revenue streams.

For instance, if you offer Microsoft software consulting services, your clients are probably already looking for solutions that integrate with Microsoft Office 365 and the Microsoft Power Platform

Why not expand your horizons?

When you implement software solutions complementary to your primary offerings, you can solve more of your clients’ business challenges and increase your commission opportunities without changing the fundamentals of your business.

For instance, if they’re looking for an accounting solution to work with Microsoft, Gravity is built on the Microsoft Power Platform and integrates natively with Microsoft Dynamics 365 CRM. This makes it easy for your team to manage billing, inter-company transactions, financial reporting, and more while logged into their email and Microsoft Teams. 

Offer custom integration services

Instead of overhauling their entire tech stack when they want to increase capabilities, companies often add to it piece by piece. They’ll add investment management software, a human resources solution, and accounting software with the help of software developers. That’s how companies end up with a technology stack that resembles a house in which every room’s architecture and decor are from a different historical period — with no hallways or interior doors connecting them.

Helping companies integrate disparate applications into a unified system is a prime opportunity for a consulting business, and Gravity Software can be the bridge that unites it all together. Gravity’s open API means it can seamlessly integrate with other business applications without having to hire a software development team.

That’s what happened for the 360 Destination Group, a destination management company. Prior to purchasing Gravity Software, the company’s accounting solution and CRM operated on completely different planes, which resulted in redundant data entry and manual processes. But because Gravity is built on the Microsoft Power Platform, the company was able to replace its accounting system with Gravity and seamlessly integrate it with their existing Dynamics 365 CRM. This saved time and improved efficiencies all around.

Offer customization and optimization services

Gravity’s integration with the low-code/no-code Microsoft Power Automate means companies can create automated workflows without the need for developers.

But just because they can, doesn’t mean they want to.

And even if a company wants to create automated workflows, they might be so invested in their current ways of operating that they have trouble identifying which processes lend themselves to automation.

An experienced consultant possesses a deep knowledge of all that is possible with a particular software. In addition, they have an outsider’s perspective that allows them to identify the areas where that software could provide the most benefit. And there are plenty of companies willing to pay for that expertise. Software consultants often provide software development labor to customize and optimize solutions for their clients.

Approvals for purchase orders were a huge inefficiency for the British Institute of Innkeeping, requiring long chains of emails between multiple company stakeholders. Then the hospitality trade association worked with Gravity to create personalized, automated purchase order approval workflows, eliminating that inefficiency completely. This is just one example of the type of optimization and customization services a software consultant could add to their repertoire.

British Institute of Innkeeping case study

Develop industry-specific solutions

When companies are looking for a financial solution for their business, the idea of taking a generic solution and completely customizing it to suit the needs of their industry might not be on their radar – or in their budget. An industry-specific solution, on the other hand, may be more likely to catch their eye.

Software consultants can work with developers to create industry-specific solutions. Because of its flexibility, it’s easy for a software consulting firm to tailor Gravity Software to meet the needs of a particular industry. They can diversify their revenue opportunities through targeted marketing to businesses in one or more industries.

Gravity serves a variety of multi-entity businesses, including family offices, healthcare and hospitality companies.

Expand into training and support services

While a financial solution like Gravity is designed to be intuitive and user-friendly, training from an expert consultant can help companies extract its full value in a way that internal personnel might not have the bandwidth to undertake. And your relationship with a client need not end the moment their new solution goes live. You can also offer:

  • Training for new employees as part of the onboarding process
  • Refresher courses to remind existing users of all of the ways the software can increase efficiency within their department and organization
  • Ongoing technical support as needed
  • Demos and training sessions to help users make the most out of newly added features and updates
  • One-on-one training sessions for users who may need extra assistance with reaping the full benefits of the software

Offering ongoing training and support services not only directly increases your income; it also allows you to form long-term partnerships with your clients and establish your software consulting business as the go-to expert on a particular solution.

Use business intelligence and analytics

Even a user-friendly solution like Gravity Software may require some upfront configuration to perform the level of business intelligence and analytics a company might be looking for.

Some companies may not have the bandwidth to identify the data points they're most interested in, to isolate those data points, and then interpret the results for stakeholders.

As a software consulting business, you can use the solution on which you're already an expert to help a company glean and present the data that's most important to their stakeholders—and acquire a new revenue stream in the process.

Grow your software consulting company with Gravity Software

Gravity Software is a versatile, user-friendly, comprehensive accounting solution that fills a void in the market. As a software consulting business, having Gravity among your offerings means being there for small- to medium-sized multi-entity businesses that might otherwise have trouble finding a financial solution. Legacy accounting solutions like QuickBooks don't go far enough to serve these businesses. Leading ERP systems are too complex and cost too much. Gravity is just right.

With Gravity's Partner Program, you'll have everything you need to set your clients up for success with Gravity Software—and to set your business up with additional revenue streams.

After completing the Partner onboarding process, you'll be fully equipped to perform all of the tasks associated with selling, implementing and supporting your clients in their Gravity Software journey. This includes: 

  • Lead generation
  • Product demonstration
  • Implementation discovery
  • Implementation project management
  • Data migration
  • Ad hoc product support

Learn more about the Gravity Premier Partner Program, and apply today!