At the 2015 New York Accounting Show & Conference, Bob Scott, Executive Editor of The Progressive Accountant, interviewed John Silvani, President and CEO of Gravity Software.
During the interview, John explains why Gravity was created for growing businesses that needed more financial functionality, security and flexibility than entry-level accounting software could provide—but did not want the cost and complexity traditionally associated with larger enterprise systems. These challenges often become more pronounced as organizations add companies and need a more connected approach to multi-entity accounting.
Why growing businesses needed another accounting option
John describes a longstanding gap in the accounting software market. Businesses often started with QuickBooks but encountered new requirements as they grew, including stronger security, more sophisticated financial functionality and greater flexibility.
At the time, moving beyond entry-level software frequently meant adopting a larger accounting system that could be more expensive and complex than a growing organization required. Gravity Software was created to provide another option: cloud accounting software designed to support growing companies as their financial operations became more demanding.
What John discusses in the interview
Bob and John discuss several factors that influenced the development of Gravity Software:
- The gap between entry-level and traditional enterprise accounting systems
- The accounting and security requirements that emerge as businesses grow
- Cloud access and the shift away from locally installed financial software
- Configurable fields, workflows and approval processes
- Core financial capabilities, including general ledger, financial reporting, bank reconciliation, accounts payable and purchasing
- Gravity’s original product roadmap and plans for additional functionality
The interview also reflects Gravity’s early use of Microsoft cloud technology to give organizations a configurable accounting platform without requiring extensive technical expertise.
Watch the interview with John Silvani
Watch Bob Scott and John Silvani discuss Gravity Software’s original vision and its role in helping growing businesses move beyond entry-level accounting applications.
This interview was recorded in 2015 and reflects Gravity Software’s product capabilities, terminology, pricing and availability at that time. Gravity has continued to evolve since the interview was recorded.
How Gravity Software has expanded since the 2015 interview
In the 2015 interview, John discussed Gravity’s original core financial capabilities, including general ledger, advanced financial reporting, bank reconciliation, accounts payable, purchasing and revenue management. He also described plans to expand the platform with inventory, order entry, distribution and additional business management tools.
Since then, Gravity Software has expanded into a more comprehensive financial management platform for growing and multi-entity organizations. Current capabilities include:
- Multi-entity accounting within one connected database
- Automated intercompany transactions and due-to and due-from entries
- Consolidated financial reporting across companies, locations and business units
- Dimensional accounting and hierarchical reporting structures
- Multi-currency accounting with daily exchange rates
- Accounts payable automation, approval workflows and electronic payments
- Budgeting, fixed assets, revenue recognition and subscription billing
- Inventory, purchasing, sales order and requisition management
- Embedded Power BI and connections across Microsoft 365
- Microsoft 365 Copilot capabilities for accessing and working with financial information
Gravity is natively built on the Microsoft Power Platform, providing a secure and configurable cloud environment that can support additional entities, users and operational complexity as an organization grows. Finance teams can bring accounting processes and financial data together while using familiar Microsoft tools for reporting, automation, collaboration and analysis.
See Gravity Software today
The original interview introduced Gravity as the next step for growing businesses that had outgrown entry-level accounting software. That core purpose remains relevant, but the platform has expanded significantly since 2015.
See how Gravity’s multi-entity accounting software helps growing organizations connect financial data, automate intercompany accounting and improve reporting across multiple companies.
Schedule a personalized Gravity Software demo to see how the platform can support your organization today.
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Updated on September 22, 2026