CUSTOMER STORY

Momentum Enterprises streamlines multi-entity accounting across 24 entities with Gravity Software

Table of contents

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  • Quick summary

    • Quick summary

    Quick summary of Momentum Enterprises' multi-entity accounting transformation

    Industry: Family entertainment, fitness & recreation
    Businesses: 18
    Entities: 24
    Employees: 500
    Headquarters: Framingham, Massachusetts
    Implementation: January 2025
    Previous System: Multiple separate QuickBooks company files
    Gravity Users: 6 (4 full users, 2 read-only)
    Primary Goals:  

    • Gain real-time visibility across the organization;
    • Centralize accounting across 24 entities, including cost allocations and intercompany transactions;
    • Improve consolidated financial reporting;
    • Streamline shared vendor management;
    • Eliminate the challenges of managing multiple / separate QuickBooks files; and
    • Support acquisitions and future growth.

    Momentum Enterprises operates a diverse portfolio of businesses throughout New England, including My Gym children's fitness centers, Launch Entertainment Centers, and adult fitness facilities. As the organization expanded through acquisitions and new business ventures, managing accounting across multiple QuickBooks files became increasingly difficult.

    By implementing Gravity Software, Momentum Enterprises established a centralized multi-entity accounting platform that provides consolidated reporting, improved visibility, and the scalability needed to support its continued growth.

    Watch the 7-minute demo video to see multi-entity accounting in action.

  • The challenge: Outgrowing multiple QuickBooks files

    • The challenge: Outgrowing multiple QuickBooks files

    Business challenges of managing multiple QuickBooks company files

    Momentum Enterprises specializes in acquiring, operating, and growing businesses focused on family entertainment, fitness, and recreation. As the organization expanded, the accounting team found itself managing a growing number of separate QuickBooks company files across multiple businesses and legal entities.

    Simple tasks became increasingly time-consuming. Updating a chart of accounts required logging into multiple databases individually. Consolidated reporting often involved exporting data into Excel and manually combining information from separate systems.

    The organization also managed a large number of shared vendors across its entities, making accounts payable administration more complex and increasing the risk of duplicate records and inconsistent information.  Access to total amounts due to shared vendors became a burdensome task.

    "When you're managing dozens of businesses and legal entities, you need efficient and effective processes to allow you to quickly record and report operating performance. When the ultimate goal is consolidated reporting across the portfolio, maintaining separate systems results in unnecessary time spent. We needed a way to consolidate reporting, standardize processes, and gain better visibility across the organization."
    Daniel Huff, CFO, Momentum Enterprises

     

    Leadership needed a more efficient way to manage accounting operations while supporting future acquisitions and continued expansion. Rather than simply adding staff, Momentum wanted technology that would help the finance team work more efficiently.

  • The search for a scalable QuickBooks alternative

    • The search for a scalable QuickBooks alternative

    Decision-making process for selecting a scalable QuickBooks alternative

    As Momentum Enterprises continued to grow, leadership recognized that disconnected accounting systems and spreadsheet-based reporting would not support the organization's long-term objectives. Timely, efficient financial reporting required a more streamlined approach.

    The company began searching for a modern, cloud-based multi-entity accounting platform that could:

    • Provide executive-level reporting and dashboards at a consolidated and stand-alone level;
    • Manage multiple entities within a single system;
    • Eliminate the need for numerous QuickBooks company files;
    • Deliver real-time consolidated financial reporting;
    • Simplify shared vendor management;
    • Streamline intercompany accounting and cost allocations; and
    • Support acquisitions and future growth.

    "One of our primary goals was to eliminate the need to move between multiple accounting databases and spreadsheets. We wanted a centralized platform that could provide consolidated reporting and support the way our business continues to grow."
    Daniel Huff, CFO, Momentum Enterprises

     

    Gravity Software stood out because of its purpose-built multi-entity accounting capabilities, centralized vendor management, and ability to deliver consolidated financial reporting across multiple businesses and legal entities.

    The platform's integration capabilities and support for executive reporting aligned with Momentum Enterprises' vision for future growth.

  • Why Momentum Enterprises chose Gravity Software

    • Why Momentum Enterprises chose Gravity Software

    Technology platform representing why Momentum Enterprises chose Gravity Software

    Momentum Enterprises selected Gravity Software because the software provided the functionality needed to manage a growing portfolio of businesses within a single platform at a cost level that didn’t break the bank.

    Key capabilities included:

    • Multi-entity accounting across Momentum’s 24 entities;
    • Consolidated financial reporting;
    • Shared vendor management;
    • Intercompany accounting automation;
    • Real-time financial visibility;
    • Executive reporting and dashboards; and
    • Scalability for acquisitions and future growth.

    Unlike managing multiple QuickBooks files, Gravity Software offered a centralized approach that would allow leadership to view performance across the organization while maintaining entity-level visibility and control.

  • The Result: Improved visibility, reporting, and scalability

    • The Result: Improved visibility, reporting, and scalability

    Business results highlighting improved financial visibility, reporting, and scalability

    Since implementing Gravity Software in January 2025, Momentum Enterprises has established a strong foundation for its consolidated accounting operations and financial reporting.

    By centralizing its accounting operations across the 24 entities, Momentum’s finance team can access real-time information, improve reporting efficiency, and gain greater visibility into business performance throughout the organization.

    1

    Centralized multi-entity accounting

    Manage 24 entities within a single accounting platform while maintaining visibility and control at the entity level.

    2

    Improved consolidated reporting

    Eliminate the need to manually consolidate information from multiple QuickBooks files and spreadsheets.

    3

    Simplified vendor management

    Maintain shared vendor records across entities, eliminating duplicate entries and improving visibility to vendor reporting.

    4

    Better executive visibility

    Provide leadership with timely and accurate consolidated financial information and performance metrics.

    5

    Scalability for future growth

    Support acquisitions, new business launches, and organizational expansion with a platform built specifically for multi-entity organizations.

    "Gravity Software helps us spend less time gathering and processing information and more time analyzing it. Having real-time visibility across our entities allows our leadership team to make better business decisions."

    Daniel Huff, CFO, Momentum Enterprises

     

    6

    Supporting continued growth

    With improved reporting, centralized accounting, and greater financial visibility, Momentum Enterprises has a strong financial foundation to support continued growth across its expanding portfolio.

  • About Momentum Enterprises

    • About Momentum Enterprises

    Momentum Enterprises logo for a family entertainment, fitness, and recreation company

    Founded in 2015 and headquartered in Framingham, Massachusetts, Momentum Enterprises is an asset management company focused on businesses that serve families, fitness, recreation, and entertainment markets.

    Today, Momentum operates 18 businesses and manages 24 entities throughout New England while employing more than 500 people across its portfolio.

    The organization has earned national recognition for operational excellence, including being named the #1 Franchisee by My Gym Enterprises in both 2017 and 2018 among more than 600 locations worldwide.

    Momentum's portfolio includes children's fitness centers, family entertainment venues, and adult fitness clubs, with a continued focus on growth through acquisition and operational improvement.

  • Key outcomes

    • Key outcomes

    Business results highlighting improved financial visibility, reporting, and scalability

    By implementing Gravity Software, Momentum Enterprises transformed how it manages accounting across multiple businesses and legal entities. The following outcomes highlight the operational and financial improvements achieved through centralized multi-entity accounting.

    1

    Reduced complexity

    Eliminated the challenges associated with managing multiple QuickBooks company files.

    2

    Improved consolidated reporting

    Gained visibility across 24 entities from a centralized accounting platform.

    3

    Better executive decision-making

    Provided leadership with real-time financial information and performance insights.

    4

    Scalable growth platform

    Supported future acquisitions and expansion with multi-entity accounting capabilities.

    5

    Stronger operational efficiency

    Reduced manual processes and improve accounting consistency across the organization.

  • The CFO's perspective: Building a platform for growth

    • The CFO's perspective: Building a platform for growth

    Professional headshot of a chief financial officer featured in The CFO's Perspective section

    As CFO, Daniel Huff oversees financial operations across Momentum Enterprises' growing portfolio of businesses and legal entities.

    The organization's ability to consolidate reporting, manage shared vendors, and gain visibility across multiple businesses is critical as Momentum continues to expand.

    "For organizations managing multiple businesses, acquisitions, and operating entities, having a centralized accounting platform is critical. Gravity Software gives us the visibility and scalability we need to support continued growth while maintaining control across the organization."

    Daniel Huff, CFO, Momentum Enterprises

     

    With Gravity Software serving as the foundation for financial management, Momentum Enterprises is positioned to support future acquisitions and continued expansion throughout New England.

  • Explore more resources

    • Explore more resources

    Business resources and financial management articles for growing organizations

    Learn more about the topics featured in this customer success story, including multi-entity accounting, consolidated reporting, QuickBooks alternatives, cost allocations, and financial visibility.

     

    Multi-company accounting
    Learn how organizations manage multiple companies in a single database. Improve reporting, intercompany accounting, and financial visibility.
    QuickBooks Alternatives
    See why growing organizations are replacing QuickBooks with software built for multi-entity accounting. Compare leading solutions and key capabilities.
    Cost Allocations
    Learn how driver-based cost allocations improve financial accuracy and simplify shared cost distribution across multiple entities.
    Outgrown QuickBooks
    Learn the common signs that growing multi-entity organizations have outgrown QuickBooks and need a more scalable accounting solution.
    Consolidated Reporting
    Learn how centralized financial reporting improves visibility across multiple companies and supports better business decisions.
    7-minute demo
    See how Gravity Software simplifies multi-entity accounting, consolidated reporting, and financial visibility in just seven minutes.

    Ready to simplify multi-entity accounting?

    Organizations managing multiple businesses often outgrow QuickBooks as complexity increases.

    Gravity Software helps growing organizations centralize accounting, automate reporting, streamline consolidations, and gain real-time financial visibility across every entity they operate.

    Schedule a demo to see how Gravity Software can support your growth.

     
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