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The SMB forecast: It’s a cloud market


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The SMB Cloud Market continues to grow and gain traction. With each passing day, more and more SMBs are adopting a cloud-based solution, but what makes The Cloud so great? Why is the cloud market so ideal for SMBs? Is it the greater business efficiency? Better ROI? Cost savings? Ease-of-use?

Or, all of the above?

Cloud saves you money

When you adopt a cloud-based solution, your business saves money because you no longer have to allocate a large part of your budget for systems maintenance, computing resources and IT consultants. Instead of dumping that precious working capital into maintenance, temporary shut downs and upgrades, pour it back and focus on growing.

Mobility

For many businesses, your office is no longer a singular place or location. Your office is where ever you are with a reliable internet connection. Your work and your data go where you go, so it’s important that data is accessible from anywhere. A viable cloud-based solution achieves data accessibility at a cost effective price point. Now you and your team, can work effectively from anywhere. This results in greater business efficiency, time and yes, money saved.

[Related: The next step accounting solution for growing SMBs]

Security

When you’re in the cloud, you’re secure. System crashing? Backup problems? No worries! You’ll never have to worry about that server in your converted storage closet, or having to call in your IT guru to isolate that bug or get you back up and running. All of these security headaches evaporate in the cloud.

Scalability

Every aspiring business wants to grow and thrive. Part of that process includes scalability. An SMB needs a cloud application that grows with it. The best cloud solution will adjust to the needs of your business, instead of forcing you to take on more than you need, hoping to grow into it. It’s like having a customized suit: perfectly tailored to fit your business, but one that also adjusts and grows with your needs. Grow a little? Lose a little? Your cloud solution adjusts with you, no problem. You can easily acquire and deploy new, additional services if the need suddenly arises.

If your business is not in the cloud today, it should be. Gravity Software® (Gravity) is a robust mid-market accounting software written on the Microsoft Power Platform (aka Dynamics 365). SMBs have the distinct advantage of having their Financials and CRM fully integrated in the cloud.

Gravity's goal is to fill the gap between entry level accounting software like QuickBooks and expensive enterprise applications. Learn how you can apply Gravity Software for your growing business scheduling a demo or checking out our free 30-day trial. My business is connected. Is yours?

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