Data transparency: Improve your business visibility
One of the most important concepts for a small business to understand is data transparency. By this, I mean being able to access the information you need, when and how you need it. Today, a small business can have software for all facets of its operations, from accounting to sales and marketing. If you’re not careful, each system becomes its own island of information. As these systems become more complex so does the data they house. Let’s take some simple examples: